Date: Wed, 16. April 2008 16:05:36

If you're an advertising, media or marketing professional or offer a vendor product to these professionals take a look at the AdGabber social network. The link above takes you to a forum discussion about advertising that has gotten a little heated. You may want to sign up and join the discussion. AdGabber is a creation of Ad Rants, which describes itself thus: "Adrants, published by Adrants Publishing LLC, provides marketing and advertising news with attitude in the form of a website and daily email newsletter. Written by current and former industry practitioners, it provides insightful, informed, experiential, no holds barred commentary on the state of the advertising and media industries. Editorial covers emerging marketing and advertising trends, cultural and demographic shifts affecting advertising strategies, new campaign launches, viral and buzz marketing, useful industry research and the examination of the industry's shift from old paradigms to new."

Date: Wed, 16. April 2008 16:05:36

If you're an advertising, media or marketing professional or offer a vendor product to these professionals take a look at the AdGabber social network. The link above takes you to a forum discussion about advertising that has gotten a little heated. You may want to sign up and join the discussion. AdGabber is a creation of Ad Rants, which describes itself thus: "Adrants, published by Adrants Publishing LLC, provides marketing and advertising news with attitude in the form of a website and daily email newsletter. Written by current and former industry practitioners, it provides insightful, informed, experiential, no holds barred commentary on the state of the advertising and media industries. Editorial covers emerging marketing and advertising trends, cultural and demographic shifts affecting advertising strategies, new campaign launches, viral and buzz marketing, useful industry research and the examination of the industry's shift from old paradigms to new."

Date: Wed, 4. January 2012 08:12:39

Image via StevenHumor Or the best? Accidental I'm sure, but so good nonetheless. I think that equates to a couple of those McDoubles by the way. Worst Billboard Placement Ever? originally appeared on About.com Advertising on Wednesday, December 21st, 2011 at 13:18:48.Permalink | Comment | Email this

Date: Thu, 17. May 2012 08:16:08

David Droga, no less, has come up with a revolutionary way to judge ads. Forgot all the silliness about gut instinct, opinions, and all that jazz. Instead, apply the complex formula, explained here, for guaranteed results. Well, not really. Thank goodness.Formula Revealed For Judging Quality of Ads originally appeared on About.com Advertising on Wednesday, April 25th, 2012 at 15:56:29.Permalink | Comment | Email this

Date: Fri, 30. December 2011 08:12:25

Of course, the first use being to squeeze a little niceness onto your fries. But that is severely put into context by the advertising on the packet, which aims to raise awareness of the enormous problems many countries still have with land mines. Wonderful, powerful work and worthy of everyone's attention. Images courtesy of Publicis MojoThe Best Additional Use of a Ketchup Packet Yet originally appeared on About.com Advertising on Monday, December 19th, 2011 at 12:33:06.Permalink | Comment | Email this

Date: Fri, 6. January 2012 08:12:29

Screengrab via YouTube I'll be a little quiet over the next few weeks as I celebrate with my family, who don't see enough of me. But what better way to share the holiday spirit than with beer, and a beautifully crafted and funny ad. All the best! Happy Holidays Everyone originally appeared on About.com Advertising on Friday, December 23rd, 2011 at 13:42:10.Permalink | Comment | Email this

Date: Mon, 18. October 2010 11:11:35

The average annual growth of China's advertising industry stood at nearly 31 percent and the advertising industry has become one of the fastest growing industries in China, said Liu Fan, deputy director of the State Administration for Industry and Commerce, during the China International Advertising Development Forum on Oct.

Date: Thu, 5. May 2011 08:07:57

Image courtesy of Mauritsonline Does anyone else remember the days when you could click on videos posted on the Internet and NOT see an ad? It's been years, I know. But it just seems to be getting worse and worse. And it's bad for our business. The Internet is certainly not what it used to be. Sometimes it's better. Sometimes, a lot worse. But as someone who is passionate about good advertising, I get annoyed when I see poor ads infiltrating every aspect of our lives. They're intrusive to the point of being infuriating, and they're ruining some great resources. For a start, what happened to YouTube? I clicked on a video yesterday and was greeted by three different ads in the space of two minutes. First, an ad that ran before the video actually played. Then, a pop-up ad in the bottom quarter of the video. Finally, a small pop-up ad in the top left corner. The first ad I had to sit through, the other two I clicked out of as soon as I could. But come on. It won't be long before another version of YouTube comes online that is free from all of this intrusive advertising. Now, when advertising is done right, it can be disruptive in a good way. It can make the whole thing become an experience, greater than the one the viewer would have had ion the first place. Perhaps the whole page is overtaken by alien ninjas or it disappears and is replaced by something completely new. All I know is, I am sick and tired of it. And if I am, as someone who lives and breathes advertising and understands the workings of it, what about the average consumer. Something tells me they have had their fill of these ads that ruin video viewing.How Long Before Advertising Ruins Internet Videos? originally appeared on About.com Advertising on Sunday, April 3rd, 2011 at 17:56:48.Permalink | Comment | Email this

Date: Fri, 5. August 2011 08:11:43

One of my idols, a legend in the advertising industry, is leaving the business to head up the advertising program at SCAD in Georgia. While I envy the students of SCAD, a little too much for my own good, I fear the industry just became a little weaker today. Luke Sullivan is a true craftsman; a copywriter and creative director who understands strategy, knows how to produce highly compelling ads, and is still humble about it. Even now, as he bows out, he's doing it in a way no other ad professional would dare to do. It's a world wide roast, and you're invited. So check this out and submit your videos. Give the man the props he deserves, in whatever sick and twisted manner you see fit.Roast Luke Sullivan, If You Dare. originally appeared on About.com Advertising on Wednesday, June 29th, 2011 at 12:12:36.Permalink | Comment | Email this

Date: Wed, 7. March 2012 08:15:30

I like this. A lot. And that's all I have to say about that. Turn a Product Negative into a Benefit originally appeared on About.com Advertising on Wednesday, February 22nd, 2012 at 18:03:54.Permalink | Comment | Email this