Date: Sat, 3. July 2010 15:25:01

Companies often neglect one of the easiest vehicles for free publicity: an online newsroom. Building a buzzworthy newsroom on your a href=http://advertising.about.com/od/onlineadvertising/a/buildingwebsite.htmcompany website/a is a key part of a href=http://advertising.about.com/od/publicrelationsresources/a/managingpr.htmmanaging your own PR campaign/a. PMake your online press room a leading source of news for journalists. These five tips share the a href=http://advertising.about.com/od/publicrelationsresources/a/onlinepressroom.htmsecrets of a successful online press room/a. p style="background:#f5f3ef;border:1px solid #d5d0bf;clear:both;padding:.5em;"a href="http://clk.about.com/?zi=1/1hc#038;zu=http://advertising.about.com/b/2009/06/09/secrets-of-a-successful-online-press-room.htm"Secrets of a Successful Online Press Room/a originally appeared on a href="http://clk.about.com/?zi=1/1hc#038;zu=http://advertising.about.com/"About.com Advertising/a on Tuesday, June 9th, 2009 at 11:16:45./ppa href="http://clk.about.com/?zi=1/1hc#038;zu=http://advertising.about.com/b/2009/06/09/secrets-of-a-successful-online-press-room.htm"Permalink/a | a href="http://clk.about.com/?zi=1/1hc#038;zu=http://advertising.about.com/b/2009/06/09/secrets-of-a-successful-online-press-room.htm#gB3"Comment/a | a href="http://advertising.about.com/gi/pages/shareurl.htm?PG=http://advertising.about.com/b/2009/06/09/secrets-of-a-successful-online-press-room.htm#038;zItl=Secrets of a Successful Online Press Room"Email this/a/p

Date: Wed, 16. November 2011 08:11:27

Watch the video, be inspired, then watch it again. If you didn't see it the first time, the only logo you see is the Nike swoosh. This is how Nike does branding. They don't throw it in your face, they tell a story of determination and discipline. You want to be like that guy. And what's that guy wearing? Inspiring In More Ways Than One originally appeared on About.com Advertising on Tuesday, November 1st, 2011 at 13:17:31.Permalink | Comment | Email this

Date: Tue, 20. September 2011 08:13:40

Screengrab via YouTube Advertising certainly has changed over the years. Sometimes, not for the better. But in this case, you have to wonder what women in the 50s and 60s had to put up with in America. From the looks of these commercials, housewives were unpaid waitresses who were lucky if they got a smile from their husbands. Usually, it was disdain and abuse for crappy coffee! Amazing. Darling, Your Coffee Tastes Like #@$! originally appeared on About.com Advertising on Friday, September 2nd, 2011 at 11:13:09.Permalink | Comment | Email this

Date: Tue, 13. December 2011 08:12:16

Screen Grab Via YouTube Sadly, I don't speak any other language than English (and I'm no expert in that one either). But you don't need to know the intricacies of French to know that this is a phenomenal stunt. Bravo. The Contrex Experience originally appeared on About.com Advertising on Friday, November 18th, 2011 at 15:41:44.Permalink | Comment | Email this

Date: Wed, 16. April 2008 16:05:36

If you're an advertising, media or marketing professional or offer a vendor product to these professionals take a look at the AdGabber social network. The link above takes you to a forum discussion about advertising that has gotten a little heated. You may want to sign up and join the discussion. AdGabber is a creation of Ad Rants, which describes itself thus: "Adrants, published by Adrants Publishing LLC, provides marketing and advertising news with attitude in the form of a website and daily email newsletter. Written by current and former industry practitioners, it provides insightful, informed, experiential, no holds barred commentary on the state of the advertising and media industries. Editorial covers emerging marketing and advertising trends, cultural and demographic shifts affecting advertising strategies, new campaign launches, viral and buzz marketing, useful industry research and the examination of the industry's shift from old paradigms to new."

Date: Wed, 16. April 2008 16:05:36

If you're an advertising, media or marketing professional or offer a vendor product to these professionals take a look at the AdGabber social network. The link above takes you to a forum discussion about advertising that has gotten a little heated. You may want to sign up and join the discussion. AdGabber is a creation of Ad Rants, which describes itself thus: "Adrants, published by Adrants Publishing LLC, provides marketing and advertising news with attitude in the form of a website and daily email newsletter. Written by current and former industry practitioners, it provides insightful, informed, experiential, no holds barred commentary on the state of the advertising and media industries. Editorial covers emerging marketing and advertising trends, cultural and demographic shifts affecting advertising strategies, new campaign launches, viral and buzz marketing, useful industry research and the examination of the industry's shift from old paradigms to new."

Date: Wed, 4. January 2012 08:12:39

Image via StevenHumor Or the best? Accidental I'm sure, but so good nonetheless. I think that equates to a couple of those McDoubles by the way. Worst Billboard Placement Ever? originally appeared on About.com Advertising on Wednesday, December 21st, 2011 at 13:18:48.Permalink | Comment | Email this

Date: Fri, 30. December 2011 08:12:25

Of course, the first use being to squeeze a little niceness onto your fries. But that is severely put into context by the advertising on the packet, which aims to raise awareness of the enormous problems many countries still have with land mines. Wonderful, powerful work and worthy of everyone's attention. Images courtesy of Publicis MojoThe Best Additional Use of a Ketchup Packet Yet originally appeared on About.com Advertising on Monday, December 19th, 2011 at 12:33:06.Permalink | Comment | Email this

Date: Fri, 6. January 2012 08:12:29

Screengrab via YouTube I'll be a little quiet over the next few weeks as I celebrate with my family, who don't see enough of me. But what better way to share the holiday spirit than with beer, and a beautifully crafted and funny ad. All the best! Happy Holidays Everyone originally appeared on About.com Advertising on Friday, December 23rd, 2011 at 13:42:10.Permalink | Comment | Email this

Date: Mon, 18. October 2010 11:11:35

The average annual growth of China's advertising industry stood at nearly 31 percent and the advertising industry has become one of the fastest growing industries in China, said Liu Fan, deputy director of the State Administration for Industry and Commerce, during the China International Advertising Development Forum on Oct.